Marketing Ops In 5
Marketing Operations Hot Takes in 5 Minutes or Less.
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Episodes
20 hours ago
20 hours ago
The overlooked importance of user experience in marketing operations and how investing in seamless, end-to-end processes ensures your operations aren't just functional, they're essential for long term success.
7 days ago
7 days ago
Many marketing teams are conditioned to obsess over tools and tech but theyneed to break free from legacy thinking, it's so much bigger than tech and tools and they can't save you. My hot take on why a stronger foundation for success starts with changing our thinking, not technology.
Wednesday Dec 04, 2024
Wednesday Dec 04, 2024
A critical issue that’s holding back marketing ops teams: the trap of legacy thinking.
Our habit of missing the forest for the trees is far more damaging to marketing ops success than any lack of budget, tool, or resource.
It’s not the lack of resources that’s the real problem—it’s the refusal to rethink how we operate.
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